Landing pages are static capture forms hosted by Attentive that let you collect new SMS subscribers offsite in a variety of places (most commonly within email or on social media). Unlike other kinds of sign-up flows, landing pages are always active (unless you deactivate them) and don't use display rules to determine which subscribers see them. If anyone clicks on a link that points to an active landing page, they will see it.

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On this page

You should know

  • If you disable a landing page, or if something goes wrong with a landing page and it’s inaccessible, subscribers visiting it are redirected to your homepage instead.
  • You can create multiple landing pages for different purposes, and use optionally use different offers and welcome journeys with each.
  • If your business operates in the US as well as in other countries, you can create different landing pages for each geo-segment.

Responsive landing pages

Attentive landing pages are responsive, which means that they automatically adjust to look great on any phone or browser. Note that viewers see a two-tap opt-in on mobile devices and a double opt-in on desktop browsers.

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You can also set your landing page to show different images, colors, or buttons for desktop and mobile:

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When you should use landing pages

Landing pages are great if you want to:

  • Convert existing email subscribers into SMS subscribers by sending the landing page URL within a dedicated email blast or within a marketing email.
    Pro tip: Ask your CSM about how to use a merge tag to dynamically pass email addresses associated with SMS sign-ups without subscribers needing to provide their email.
  • Have an evergreen sign-up experience in one of your digital marketing channels.
    Promote a big sale, new product, or big announcement and require customers to subscribe to SMS messages to get the discount.
  • Use a QR code for adding a sign-up link to physical assets at events or on packaging slips.

Create a landing page

  1. On the Subscribers tab, click + Create sign-up flow.

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  2. Enter a name for your landing page.
  3. Select the Landing Page template.
  4. Click Create.

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  5. Use the Email and SMS buttons to toggle between each page design:

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    You can also use the responsive toggle at the bottom of the screen to preview your landing page on desktop and mobile browsers:

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  6. Design your landing page to customize the look and feel of both the email and SMS entry pages. 
    Note: Below are high level details on different design elements; for more, see Design a sign-up unit.
    Note: You can also customize your brand styles here. For more, see Edit brand styles. If you want to use a background image, note that you’ll get the best results with 2164 x 1536 px for fullscreen desktop images, and 750 x 1274px for mobile images.

    Email page:

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    1. Logo: Your brand’s logo. Use a PNG with a transparent background, 24-48px. For more details, see Edit brand styles.
    2. Headline one: The appearance of the first headline.
    3. Headline two: The appearance of the second headline.
    4. Headline three: The appearance of the third headline. Note that you can add additional headlines at the bottom of the Headlines section.
    5. Legal language: Optional. Note that any revisions to the pre-written legal language must be approved by your CSM before you can activate your landing page.
    6. Email field: The email entry field.
    7. Continue button: The appearance of the Continue button.
    8. Dismiss button: Optional. The appearance of the Dismiss button.

      SMS page:

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      1. Logo: Inherited from email style. Your brand’s logo. Use a PNG with a transparent background, 24-48px. For more details, see Edit brand styles.

      2. Headline one: Inherited from email style. The appearance of the first headline.

      3. Headline two: Inherited from email style. The appearance of the second headline.

      4. Headline three: Inherited from email style. The appearance of the third headline. Note that you can add additional headlines at the bottom of the Headlines section.

      5. Legal language: Inherited from email style. Required for SMS page. Note that any revisions to the pre-written legal language must be approved by your CSM before you can activate your landing page.

      6. Mobile Number field: The mobile number entry field.

      7. Subscribe button: The appearance of the Subscribe button.

      8. Dismiss button: Optional. The appearance of the Dismiss button.

  7. Click Save and continue.
  8. (Optional) Select an offer to add to incentivize viewers to subscribe to your messages. For more on offers, see Manage offers.
  9. Select the Welcome journey that you want new subscribers to enter when they sign up on your landing page. For more, see Create a welcome journey.
  10. Click Save and continue.

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  11. Review your landing page. You can:
    • Click the three dots in the upper-right corner to rename or make a copy of your landing page.

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    • Copy the landing page URL and use it in your other marketing channels.

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  12. Click Activate sign-up unit, and then click Activate.

Embed a landing page on your domain

If you want to host a landing page on your domain, follow these steps:

  1. Create a dedicated page on your site.
  2. Embed an iFrame in that page.
  3. Set your Attentive landing page as the "src” of the iFrame.


    Example:

    <iframe width="100vw" height="100vh" border="0" name="dummyframe" id="dummyframe" src="https://example.attn.tv/p/iOA/landing-page"></iframe>