Segment templates offer pre-filled options for building segments, which you can use to target common groups of subscribers, such as: 

  • New subscribers
  • Engaged subscribers 
  • Unengaged subscribers
  • Prospects*
  • Repeat buyers*

To use the new segmentation templates:

  1. Click Segments in the left navigation bar.
  2. On the Segments screen, click + Create segment.
  3. Click Create next to Segment templates.

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4. Click one of the templates to see the pre-filled options to create a segment.

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There are three templates: 

  • New Subscribers 
  • Engaged Subscribers
  • Unengaged Subscribers

* Two additional templates may be available, if you provide past purchase events to Attentive:

  • Prospects
  • Repeat Buyers

Template types

The activity options have been pre-filled, but you can make changes to any of the options.  

New Subscribers

Use this template to create a segment of subscribers who’ve signed up in the last 180 days:

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Engaged Subscribers

Use this template to create a segment of subscribers who’ve clicked a shortlink at least once in the past 90 days:

template_options_engaged_subs.png

Unengaged Subscribers 

Use this template to create a segment of subscribers who haven’t clicked a shortlink at least once in the last 30 days:

template_options_unengaged.png

Prospects

Use this template to create a segment of subscribers who haven’t made at least one purchase:

template_options_prospects.png

Repeat Buyers

Use this template to create a segment of subscribers who’ve made more than one purchase:

template_options_repeat.png

 

For more information, see Create a dynamic segment.